Advantages and Disadvantages of Four Interview Techniques in Qualitative Research
- ISSN: 14385627
- ISBN: 1438-5627
Abstract: Face-to-face interviews have long been the dominant interview technique in the field of qualitative research. In the last two decades, telephone interviewing became more and more com- mon. Due to the explosive growth of new communication forms, such as computer mediated com- munication (for example e-mail and chat boxes), other interview techniques can be introduced and used within the field of qualitative research. For a study in the domain of virtual teams, I used various communication possibilities to interview informants as well as face-to-face interviews. In this article a comparison will be made concerning the advantages and disadvantages of face-to-face, telephone, e-mail and MSN messenger inter- views. By including telephone and MSN messenger interviews in the comparison, the scope of this article is broader than the article of BAMPTON and COWTON (2002).