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Graphic Design

In this subdiscipline: 2,799 papers
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Popular papers

  1. In the past, design has most often occurred fairly far downstream in the development process and has focused on making new products aesthetically attractive or enhancing brand perception through smart, evocative advertising. Today, as innovation's…
  2. The elements of human culture, including literature and the sciences, grow out of a basis in social concern. As they develop, their inner structures begin to emerge and those practicing them make discoveries within those structures. When tensions…
  3. Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on…
  4. DESIGNERS HAVE TRADI- TIONALLY FOCUSED ON ENHANCING THE LOOK AND FUNCTIONALITY OF PRODUCTS. RECENTLY, THEY HAVE BEGUN USING DESIGN TOOLS TO TACKLE MORE COMPLEX PROBLEMS, SUCH AS FINDING WAYS TO PROVIDE LOW-COST HEALTH CARE THROUGHOUT THE WORLD.…
  5. The Web enables broad dissemination of information and services; however, the ways in which sites are designed can either facilitate or impede users' benefit from these resources. We present a longitudinal study of web site design from 2000 to 2003.…
  6. "Science and art," according to Tufte, "have in common intense seeing, the wide-eyed observing that generates empirical information." This book is about how that seeing turns into showing. Tufte, professor emeritus at Yale University and author of…

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