Victor Henning, MBA
Founder & Director, Mendeley Ltd.London, United Kingdom
Research field: Psychology - Cognition
Emotions, Decision Making, Theory of Reasoned Action, Intertemporal Choice, Motion Picture Economics
Publications
Awards and Grants
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Sep 2005Doctoral Dissertation Grant, Foundation of the German Economy View website
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Aug 2005Overall Best Conference Paper Award, 2005 Summer Marketing Educators' Conference View website
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Aug 2005Best Paper in Track Award, E-Commerce and Technology Track, 2005 Summer Marketing Educators' Confere View website
Biographical Information
Born in Hamburg in 1980, Victor Henning studied Business Administration at the WHU Koblenz, the Université Libre de Bruxelles, and the Handelshøyskolen BI Oslo. He graduated in 2004, having focused on Marketing, Media Management and International Strategy & Communications.
Before his studies, he was a Talent Scout A&R for Sony Music Entertainment. Later, he worked for his favorite record label Revelation Records, for film producer/distributor Helkon Media AG, and for the Media & Entertainment Practice of Oliver Wyman Consulting. Together with friends, he founded the Korova Bar in Vallendar in 2004. In 2007, he became the founder and director of Mendeley, a start-up company based in Farringdon/London which develops software- and web-solutions for managing, sharing, and discovering academic knowledge.
Since August 2004, Victor is a lecturer and doctoral student at the Bauhaus-University of Weimar. In July 2005, he won the Best Paper in Track Award and the Overall Best Conference Paper Award at the largest academic conference in the field of marketing, the American Marketing Association's 2005 Summer Marketing Educators' Conference in San Francisco. Since November 2005, Victor's research is funded by the German Federal Ministry of Education and Research through a doctoral dissertation scholarship from the Stiftung der Deutschen Wirtschaft.
His research has been published in international journals such as the Journal of Marketing and Media, Culture & Society, and has been internationally reported on in the Financial Times, Variety, Screen International, The Hollywood Reporter, Frankfurter Allgemeine Zeitung, Die Welt, Handelsblatt, Wirtschaftswoche, Stern, Wiener Standard, and others. Victor also serves as AMA's Academic Resource Center area editor for Movie Marketing.
Before his studies, he was a Talent Scout A&R for Sony Music Entertainment. Later, he worked for his favorite record label Revelation Records, for film producer/distributor Helkon Media AG, and for the Media & Entertainment Practice of Oliver Wyman Consulting. Together with friends, he founded the Korova Bar in Vallendar in 2004. In 2007, he became the founder and director of Mendeley, a start-up company based in Farringdon/London which develops software- and web-solutions for managing, sharing, and discovering academic knowledge.
Since August 2004, Victor is a lecturer and doctoral student at the Bauhaus-University of Weimar. In July 2005, he won the Best Paper in Track Award and the Overall Best Conference Paper Award at the largest academic conference in the field of marketing, the American Marketing Association's 2005 Summer Marketing Educators' Conference in San Francisco. Since November 2005, Victor's research is funded by the German Federal Ministry of Education and Research through a doctoral dissertation scholarship from the Stiftung der Deutschen Wirtschaft.
His research has been published in international journals such as the Journal of Marketing and Media, Culture & Society, and has been internationally reported on in the Financial Times, Variety, Screen International, The Hollywood Reporter, Frankfurter Allgemeine Zeitung, Die Welt, Handelsblatt, Wirtschaftswoche, Stern, Wiener Standard, and others. Victor also serves as AMA's Academic Resource Center area editor for Movie Marketing.
CV
Professional Experience
Nov 2007 - Present
Oct 2004 - Present
Lecturer / Doctoral Student at
Bauhaus-University of Weimar
Classes taught:
Guru*Lab - Production and Distribution of a Major German Motion Picture
Guru*Talk - The Film Industry in the 21st Century
Hedonic Consumption
Guru*Lab - Production and Distribution of a Major German Motion Picture
Guru*Talk - The Film Industry in the 21st Century
Hedonic Consumption
May 2003 - Aug 2003
Jun 2002 - Aug 2002
May 2001 - Aug 2001
Jan 2000 - Oct 2000
Education
Aug 2002 - Dec 2002
Jan 2002 - Jun 2002
Oct 2000 - Aug 2004
Wissenschaftliche Hochschule für Unternehmensführung - Otto Beisheim Graduate School of Management
in Vallendar, Germany
Dipl.-Kfm. (MBA)
Dipl.-Kfm. (MBA)
Consulting Services
BurkertBareiss/TV60 Film, Cass Business School/Film Business Academy, CineStar, Kinowelt, Neue Bioskop Film, UK Film Council
BurkertBareiss/TV60 Film, Cass Business School/Film Business Academy, CineStar, Kinowelt, Neue Bioskop Film, UK Film Council
Contact Information
| Address: | 144a Clerkenwell Road, London, EC1R 5DF, United Kingdom |
| E-mail: | |
| Phone: | +44(0)207 713 8486 |
| Webpage: | www.mendeley.com |
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Member since: March 2008
Profile views: 5808
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