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Anatomy of a software start-up

by E Bersoff
IEEE Software (1994)

Abstract

Discusses starting and building a business, what an entrepreneur is, and what sets entrepreneurs apart from normal people. The first thing is to plant your stake in the ground. Figure out where you're going and tell everybody about it. The second is never give up. If there's anything that sets entrepreneurs apart from everybody else, it's the ability to get up after you get knocked down. Third, take care of yourself. The government's not there to help you, the bank's not there to help you, nobody's there to help you. You're there to help you, so take care of yourself. Fourth, life's too short to deal with jerks. Don't compromise your plan, your principles, your people, or your purpose. Fifth, balance the needs of your customers, your employees, your investors, and the community. And the bottom line: try to have fun while you're doing it

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