The article presents an installment in a series of articles concerning the significance of strategic planning for businesses, that appear in "Chesapeake Business Ledger," published by Chesapeake Publishing Corp. in Easton, Maryland . It stated that business plan provides a direction for business. One of the biggest reasons why businesses fail is the lack of a business plan. It suggested several plans in making decisions, determining budget expenditures, and measuring performance against goals. It includes vision and mission, objectives, strategies, and action plans.
CITATION STYLE
Connolly, V. (2007). Business Plans - Not Just for Start-ups. Key Words. Retrieved from http://w3.bgu.ac.il/lib/customproxy.php?url=http://search.ebscohost.com/login.aspx?direct=true&db=lls&AN=502912703&site=eds-live&authtype=ip,uid&custid=s4309548&groupid=main&profile=eds
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