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Content analysis: Review of methods and their applications in nutrition education

by N L Kondracki, N S Wellman, D R Amundson


Content analysis is a set of qualitative and quantitative methods for\ncollecting and analyzing data from verbal, print, or electronic\ncommunication with numerous applications in nutrition education\nresearch. Textual information from interviews, focus groups, and\nopen-ended survey questions can be evaluated using content analysis.\nSelection of method(s) depends on the type(s) and length of material to\nbe analyzed, results desired, and researchers' preferences and\ntechnological capabilities. This article reviews options available to\ncontent analysts-from manual to fully computerized. Overcoming the\nchallenges inherent in using these methodologies is recommended because\nof their usefulness in the information-based messaging discipline of\nnutrition education.

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