Experience Marketing: O Marketing Promocional em uma nova vertente

  • Claro J
  • Dias A
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Claro, J. A. C. dos S., & Dias, A. H. (2008). Experience Marketing: O Marketing Promocional em uma nova vertente. In A. C. Freddo & Í. A. Cunha (Eds.), Gestão de Negócios 2008 (p. 234p.). Leopoldianum.

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