Trust and commitment formation

  • YAMAGISHI T
  • YAMAGISHI M
  • TAKAHASHI N
  • et al.
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Abstract

Studied the effects of social uncertainty and Ss' general trust on (1) the commitment formation between a particular buyer and seller and (2) the buyer's trust in the seller. Human Ss: 100 normal Japanese adults (undergraduate students). Ss placed in separate rooms manipulated the buyer-seller relationship in a computer simulation. (English abstract) (PsycINFO Database Record (c) 2002 APA, all rights reserved)

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APA

YAMAGISHI, T., YAMAGISHI, M., TAKAHASHI, N., HAYASHI, N., & WATABE, M. (1995). Trust and commitment formation. THE JAPANESE JOURNAL OF EXPERIMENTAL SOCIAL PSYCHOLOGY, 35(1), 23–34. https://doi.org/10.2130/jjesp.35.23

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