Marketing Analytics & Reporting Lead - Apple Music

Employer
Location
Culver City, CA, USA
Salary
Competitive
Posted
Jan 11, 2019
Closes
Feb 10, 2019
Ref
873724461
Contract Type
Full Time
Job Type
Sales/Marketing
Marketing Analytics & Reporting Lead - Apple Music

Culver City, California, United States

Marketing

+ 7+ years of marketing analyst experience in a dynamic, analytical environment

+ You have expertise in marketing attribution modeling & measurement, across various channels (above and below the line)

+ You should exhibit exceptional data visualization and presentation skills

+ You show an ability to tell digestible stories through data analysis and are skilled in translating data between business owners and technical teams.

+ You are experienced with Tableau, Keynote, Excel and social listening platforms

+ Highly organized, with experience developing taxonomies for effective data management

+ Knowledge of subscription business preferred

+ Ability to prioritize, learn quickly, and be flexible

+ You are comfortable collaborating virtually and traveling often

+ You are passionate about entertainment

+ You work well under pressure, are results-oriented, upbeat, and focused, with a strong passion to learn and succeed

**Description**

Be the point of contact for all marketing data needs.
Work cross-functionally to compile and communicate key insights and offer recommendations to internal partners at all levels of seniority.
Collect, consolidate, and organize data to produce regular cadence of reports to measure marketing performance across paid, owned, and earned media.
Develop and maintain reporting templates, data visualizations, and benchmarks.
Design, build and maintain marketing dashboards and databases for data-driven decision-making for executive and tactical teams.
Gather and present consumer, competitor and market condition data.
Consistently evaluate analytics and reporting tools to ensure we are always using the best tools possible for our reporting needs.
Configure and optimize analytics and social media listening tools.
Onboard and train new employees on our campaign tracking tools.
Document and prioritize requirements for our data and reporting needs.
Standardize critical metrics, definitions and insights.

**Education & Experience**

BS/BA degree required

**Additional Requirements**

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