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Creating New Markets Through Service Innovation

by Leonard L Berry, Venkatesh Shankar, Janet Turner Parish

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Readership Statistics

23 Readers on Mendeley
by Discipline
70% Business, Management and Accounting
9% Engineering
9% Agricultural and Biological Sciences
by Academic Status
22% Student > Master
17% Student > Ph. D. Student
13% Student > Postgraduate
by Country
9% United Kingdom
4% Austria

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