Skip to content

The Redefinition of Memes

by Michael R Lissack
Journal of Memetics Evolutionary Models of Information Transmission ()
  • ISSN: 13664786

Abstract

By redefining memes as efficient tools for evoking particular affordances to be attended to in situ, this article argues that the challenges Edmonds (2002) issued to memetics can be met. Such a definition is consistent with theories of niche construction. The indexical Dawkins created (meme=gene) has exceeded its carrying capacity and thus lost its efficacy. Worse, that indexical is evoking images and affordances which stand in the way of the memetics field making true progress. It is time to recognize that ontic status has been misplaced. Memes needs a new meme: meme as catalytic indexical. ABSTRACT FROM AUTHOR

Cite this document (BETA)

Readership Statistics

3 Readers on Mendeley
by Discipline
 
33% Agricultural and Biological Sciences
 
33% Psychology
 
33% Social Sciences
by Academic Status
 
33% Professor > Associate Professor
 
33% Researcher
 
33% Student > Postgraduate
by Country
 
33% China
 
33% United States

Sign up today - FREE

Mendeley saves you time finding and organizing research. Learn more

  • All your research in one place
  • Add and import papers easily
  • Access it anywhere, anytime

Start using Mendeley in seconds!

Sign up & Download

Already have an account? Sign in