Towards an existential archeology of capitalist spirituality

Abstract

Throughout his career, Michel Foucault sustained a trenchant critique of Jean-Paul Sartre, whom he accused of arguing that the subject “dispenses (all) significations”. In contrast to existentialism’s interests in subjective consciousness, Foucault pursues an archaeological method which he later develops into a genealogical approach to discourse that emphasizes the institutional practices and forms of knowledge/power that undergird historical epistemes. Taking contemporary networked Capitalism, the discourse of “workplace spirituality”, and the life history of one management reformer as its case studies, this paper turns to the cognitive linguistics of George Lakoff and Mark Johnson in an effort to historicize experiences of neoliberal “spirituality”, as an archaeology of knowledge might, while also attempting to account for intentionality and biography, as existential approaches would. Turning to work in contemporary critical theory, which associates strident anti-humanism in social theory with the rise of neoliberal discourse, I argue that sustained attention to the ways in which personal and social history always entail one another and are mutually arising makes not only for better phenomenology but makes for better critical scholarship as well.