Consumers satisfaction towards online food delivery app Swiggy

Abstract

The study examines the influence of online food ordering on customers and to know how Swiggy food ordering has affected and altered their food habits. Hence the study investigate customer’s satisfaction towards online food ordering app Swiggy The research found Respondents of this study, between the ages of 21 and 35 used online food services more than any other age group. Swiggy is the most popular food ordering app, and it is preferred by respondents more. This research is based on primary data, which is obtained by a primary survey using a well-structured questionnaire in order to meet the requirements of the stated objectives of this research study. The sample size of this research comprises 150. The study taken in Chennai city southern region. SPSS version 20 is used in this research.