Race-gender intersectionality in Mexican digital news on Kamala Harris

Abstract

The present study aims to analyze the news information that emerged during Kamala Harris’ campaign for U.S. vice-presidency on Mexican websites. For this, a content analysis was carried out in order to detect: a) actors who intervened in the information; b) topics covered; c) racial identification of the candidate; and, d) the presence of political frames versus personal frames. N=329 news items were selected from 10 traditional newspaper websites and 10 digital native media websites. It was found that the news focused mainly on political frames and political issues of the candidate; such behavior was more conclusive in the articles published in native digital media than in traditional media. Nonetheless, the study concludes that Harris’ coverage was largely based on her race-gender intersectionality and her political ties to other men.