The application of ict and smart technologies in polish museums—towards smart tourism

Abstract

The concept of Smart Tourism is rapidly developing alongside Smart Cities, with increasing numbers of ICT solutions being applied for the convenience of travelers as well as for gathering information, which has become a valuable resource. The vast progress in the development of Information Technologies has also impacted the needs and expectations of tourists. However, various branches of tourism are adopting this concept at a different pace, and thus a growing development gap might emerge. Cases from all over the world show that museums are not immune to this, and it is important for their future to meet these expectations. Therefore, the main objective of this study was to investigate the use of modern technologies in Polish museums and assess their readiness for adopting Smart Tourism. For this purpose, a nationwide online survey was conducted with a sample size of 218 museums (from 500 unique entities in total). The results show that the issue of Smart Tourism in Polish museums is ambiguous. The results reveal that, currently, the status of Smart Tourism adoption in museums is quite low, and significant gaps in some areas are shown; at the same time, other areas revealed a high potential for the future application of Smart Tourism.