Effect of Big Data Analytics in Reverse Supply Chain: An Indian Context

Abstract

The main purpose of this paper is to show the recent status of big data analytics (BDA) on various manufacturing and reverse supply chain levels (RSCL) in Indian industries. In particular, it emphasises understanding of the BDA concept in Indian industries and proposes a structure to examine industries’ development in executing BDA extends in reverse supply chain management (RSCM). A survey was conducted through questionnaires on RSCM levels of 330 industries. Of the 330 surveys that were mailed, 125 completed surveys were returned, corresponding to a response rate of 37.87%, which was slightly greater than previous studies. The information of Indian industries with respect to BDA, the hurdles with boundaries to BDA-venture reception, and the connection with reverse supply chain levels and BDA learning were recognized. A structure was presented for the selection of BDA ventures in RSCM. This paper gives bits of knowledge to professionals to create activities including big data and RSCM and presents utilitarian and predictable direction through the BDA-RSCM triangle structure as extra device in the execution of BDA ventures in the RSCM factors. This paper does not provide outside legitimacy owing to limitations for the speculation of the outcomes even in the Indian surroundings, which originates from the present test. Future research ought to enhance the understanding in this area and spotlight the effect of big data on reverse supply chains in developed countries.