Research on the Internet's Impact on Tourism Distribution Channels in the Era of Smart Tourism

Abstract

In the era of Smart Tourism, the Internet of which the essence lies in the information dissemination inevitably affects the tourism distribution channels. This paper mainly analyzes the Internet's impact on the structure and the function of tourism distribution channel, holding that the Internet information technology is not only the incentive but also an important way for the changes of the function of tourism distribution channel. Then this paper points out the deficiencies of the current research about the Internet's impact on tourism distribution channels and points out that, in the era of Smart Tourism which mainly features in personalized, ubiquitous and convenient travel information services, the Internet big data can provide new tools, new methods and new paradigm for the strategy development of tourism distribution channel.