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Togawa, T. (2019). Changeability of Consumers’ Purchase Decisions: A Construal Level Approach. Tokyo: Chikura Shobo. (In Japanese)

  • Ono A
Japan Marketing Journal (2021) 40(3) 113-115
DOI: 10.7222/marketing.2021.012
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Ono, A. (2021). Togawa, T. (2019). Changeability of Consumers’ Purchase Decisions: A Construal Level Approach. Tokyo: Chikura Shobo. (In Japanese). Japan Marketing Journal, 40(3), 113–115. https://doi.org/10.7222/marketing.2021.012

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