Analysing Sales Enablement Technologies and Their Role in Enhancing Sales Teams

  • Sandeep Saxena B
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Abstract

The examination of sales enablement technologies and their impact on the enhancement of sales teams elucidates the vital role played by these tools and methods in ameliorating sales team efficacy and ultimately augmenting revenue generation. Sales enablement technologies are essential tools that significantly contribute to the improvement of sales team performance. The aforementioned components, namely content management, data analytics, training, CRM systems, content analytics, and mobile accessibility, jointly enhance the sales team's effectiveness in the current fiercely competitive industry. The quick evolution of these technologies necessitates that firms maintain up-to-date knowledge of the latest advancements in order to sustain competitiveness and foster sales growth. The use of sales enablement technology has become progressively vital in augmenting the efficiency of sales teams inside the contemporary company environment. The aforementioned technologies comprise a diverse array of tools, platforms, and methods that facilitate the enhancement of sales teams' efficiency, customer engagement, and overall performance.

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APA

Sandeep Saxena, B. G. P., B. G. Lakshmi, Indira Singh, Shravya Seereddi,. (2023). Analysing Sales Enablement Technologies and Their Role in Enhancing Sales Teams. Tuijin Jishu/Journal of Propulsion Technology, 44(4), 4473–4480. https://doi.org/10.52783/tjjpt.v44.i4.1693

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