Envisaging mitigation action can induce lower discounting toward future environmental gains and promote pro-environmental behavior

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Abstract

Low engagement with climate change may stem from the tendency to discount the distant benefits of mitigation action. Hence, a reduced tendency to discount the future should be associated with increased involvement in climate change mitigation. Prior research has demonstrated that episodic future thinking (EFT; i.e., envisioning future events that involve self-projection) can reduce discounting. In two laboratory studies, we showed that engaging in EFT about mitigation action was associated with a lower discounting tendency toward future environmental gains (Experiments 1 and 2) and a greater tendency to act pro-environmentally, as manifested by using air conditioning in an energy-saving manner (Experiment 1), choosing a meal with less environmental impact (Experiment 2), and willingness to participate in beach cleaning (Experiment 2). The present findings suggest that engagement in EFT about mitigation action may represent a promising strategy for improving personal involvement in climate change.

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Ho, L. C., Sung, Y. H., Wu, C. C., Lee, P. S., & Chiou, W. B. (2020). Envisaging mitigation action can induce lower discounting toward future environmental gains and promote pro-environmental behavior. Sustainability (Switzerland), 12(21), 1–12. https://doi.org/10.3390/su12219289

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