KEMINATAN SISWA TERHADAP SUB-SUB SEKTOR INDUSTRI KREATIF DI SEKOLAH MENENGAH KEJURUAN

Abstract

Penelitian ini bertujuan untuk mengetahui (1) keminatan siswa tehadap sub-sub sektor industri kreatif dan (2) sub-sub sektor industri kreatif paling diminati siswa terhadap bidang industri kreatif. Penelitian ini merupakan penelitian deskriptif. Metode pengumpulan data menggunakan metode survei. Teknik pengambilan data menggunakan angket. Teknik analisis data menggunakan statistik deskriptif sederhana yaitu menghitung frekuensi dan presentase. Hasil penelitian menunjukkan (1) keminatan siswa terhadap sub-sub sektor industri kreatif termasuk dalam kategori tinggi dengan persentase 75,96%. Keminatan siswa terhadap sub-sub sektor industri kreatif meiliki tiga indikator, yaitu rasa ingin tahu, keinginan, dan sub-sub sektor industri kreatif. Indikator rasa ingin tahu termasuk dalam kategori tinggi dengan persentase 79,21%. Indikator keinginan dalam kategori tinggi dengan persentase 76,35%. Indikator sub-sub sektor industri kreatif termasuk dalam kategori tinggi dengan persentase 75,13%. (2) Hasil analisis di atas menunjukkan bahwa terdapat 2 sub sektor industri kreatif yang sangat diminati, yaitu fotografi dan musik, sedangkan 16 sub sekot industri lainnya cukup diminati, yaitu animasi; arsitektur; desain; kerajinan; kuliner; Mode; penelitian dan pengembangan; penerbitan; perfilman; periklanan; permainan interaktif; seni pertunjukan; seni rupa; teknologi informasi; televisi dan radio; dan video.  This study aims to determine (1) the interest of students to the sub-sectors of the creative industry and (2) the sub-sector of creative industries most interested students to the field of creative industries. This research is a descriptive research. Methods of data collection using survey method. Technique of taking data used questionnaire. Data analysis techniques use simple descriptive statistics that calculate the frequency and percentage. The results showed (1) the interest of students to the sub-sectors of creative industries included in the high category with the percentage of 75.96%. Student's interest in creative industry sub-sub-sector has three indicators, namely curiosity, desire, and sub-sector of creative industry. The curiosity indicator is included in the high category with 79.21% percentage. Desire indicator in high category with percentage 76.35%. Indicators of the creative industries sub-sector are included in the high category with the percentage of 75.13%. (2) The results of the analysis above show that there are 2 sub sectors of creative industry that are in great demand, that is photography and music, while 16 sub sekot of other industries are quite interested, that is animation; architecture; design; craft; culinary; Mode; research and development; publishing; cinema; advertising; interactive games; performing Arts; art; information Technology; television and radio; and videos.