Design of butter spreader-an application of generic product development process.

Abstract

In the current competitive scenario after globalization, product development process is a very challenging task as it depends on various factors from Customers says to Government policies. Today’s customer is technically smart and well aware about the quality of the product. Even just a word about customer dissatisfaction is sufficient to defame the brand image of the product in the market. To avoid such circumstances, it is essential to excercise scientific techniques of product development, so that manufacturers can concentrate on product quality, customer satisfaction, etc. To fulfill the requirements of the manufacturer regarding product development various approach to new product development like Lean product development, Spiral product development, agile product development have been developed by the researchers and the industrial experts. The Generic product development process is a very simple approach in the above-mentioned methodologies. This article discusses the development of butter spreader by using Generic product development process. However, in the initial phase the work is limited up to the overall design of the product.