Social Network Analysis in Healthcare

Abstract

Ever since the launch of Facebook and Twitter Social Networking has been booming. Healthcare is improving mainly due to services provided by social media websites such as Sermo, Ozmosis and MomMD. This chapter’s main objective is to broaden the understanding of healthcare services provided by social media. The reader will be able to understand the means by which medical information is exchanged online and how to interpret this information with some specific examples. In addition to describing the architecture behind social media further insights to mobile applications has been given. Big data in healthcare and risks involved in using social media for healthcare have been discussed to caution its usage.