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Enhancing Patient Satisfaction - Relationship Marketing Strategies of Two Specialist Hospitals in Accra, Ghana

  • Afari A
  • Nyamekye T
International Journal of Social and Administrative Sciences (2019) 4(2) 213-231
DOI: 10.18488/journal.136.2019.42.213.231
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Abstract

… relationship marketing within the Ghanaian context, we used the above discussed indicators/enablers to assess how relationship marketing … clienteleship, educational background …

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APA

Afari, A. A., & Nyamekye, T. M. (2019). Enhancing Patient Satisfaction - Relationship Marketing Strategies of Two Specialist Hospitals in Accra, Ghana. International Journal of Social and Administrative Sciences, 4(2), 213–231. https://doi.org/10.18488/journal.136.2019.42.213.231

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