Effective Cultural and Economic Indicators on Business Communications Growth (With an Emphasis on Iran)

Abstract

Today, society became an international trade lifeline. The study of this science has become a necessity to understand the cultural differences in intercultural communication. Although it increasingly crossed the borders and business barriers had been denied, but cultural boundaries do not sidestep easily and unlike legal, political, or economic, business environment tangible aspects, culture is largely invisible. Hence, an aspect of international trade is often overlooked. For economic growth and development inside and outside the borders, attentions should be paid to the cultural aspects of our society and other societies.The purpose of this study was to evaluate the effect of cultural dimensions on growth of economic indicators. This study is a practical in terms nature and purpose, and is descriptive, and library study in terms of data collection. In order to data collection, questionnaire and financial information of financial institutions were used (information of economic indicators of Asian Development Bank and the Central Bank of the Islamic Republic of Iran). Validity and reliability of the questionnaire were evaluated through Cronbach's alpha and exploratory and confirmatory factor analyses were done. The population in this study was the country's capital market participants. Sampling was done through probabilistic sampling strategy and simple random sampling method was used and 92 persons were estimated through the Morgan table. Structural equation modeling was used, to test the hypotheses. The results of this study showed that, there is a positive relationship between cultural dimensions and growth of economic indicators.Keywords: cultural dimensions, communication, globalization, economic indicators