Abstract
The concept of Porter’s value chain in business management was introduced by Michael Porter in his book,” Competitive Advantage: Creating and Sustaining Superior Performance” in 1985 (Porter, 1985).
Cite
CITATION STYLE
APA
Weil, K. E. (1985). PORTER, Competitive advantage, creating and sustaining superior performance. Revista de Administração de Empresas, 25(2), 82–84. https://doi.org/10.1590/s0034-75901985000200009
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