GDPR Regulation Impact on Different Business Models and Businesses

Abstract

The new GDPR regulation causes several business economic and customer service challenge to different businesses in different business model ecosystems. The paper address 3 different business case examples out of 11 cases, shows and discuss some of the challenges and business model impacts related to European GDPR regulation. 3 research questions are discussed on behalf of our empirical data collected in the case materials Where will and will the GDPR influence the relations part of BM's and relations between BM's? Will GDPR influence the ability for businesses to do OBM and OBMI, which have had much research attention lately? Will the GDPR influence the generic construction of the BM and will the new GDPR influence future incremental and/or radical BMI?