In search of a viable business model

Abstract

(with Alvin P. Lehnerd) of The Power of Product Platforms (The Free Press, NY, NY, 1997), a book well known in product development community. Dr. Meyer holds degrees from Harvard and M.I.T., and as a graduate student, was part of the startup team of VenturCom, an embedded real time operating systems company. He has since been involved in a number of new business development activities in both the computer and consumer products industries. Neil de Crescenzo is Healthcare Industry Leader, Global and Americas, IBM Business Consulting Services(BCS). BCS includes the recently acquired PwC Consulting business to create the world's largest consulting and services organization, with more than 60,000 professionals in over 50 countries. In his 20-year career of working with information technology, Mr. de Crescenzo has worked in operational roles as well as technology roles. Mr. de Crescenzo has held a number of senior executive roles in IBM's healthcare business worldwide. Mr. de Crescenzo has a B.