Accesibilidad e integración digital: Elementos clave para un programa de formación de empresarios en empoderamiento digital

Abstract

The objective of this work is to investigate the competences in information and communication technologies (ICT) of the administrators of micro, small and medium size enterprises (MiPymes) with the aim of proposing a Training Program for the digital empowerment of this important Colombian social sector. Under an action-research methodology, 250 representatives of these companies were surveyed. The results demonstrate a high availability rate in the network and an adequate technological infrastructure, despite the low employment reported for the use of ICT and the Web page, given the low levels of ICT preparation. It is concluded that there is an inconsistent relationship between both dimensions; while the conditions of accessibility are given, the advantages of these resources to digitally empower these entrepreneurs through the integration of digital knowledge are not taken into account.