Journal ArticleOPEN ACCESS

International Franchising in Emerging Markets

New England Journal of Entrepreneurship (2003) 6(1) 65-66
DOI: 10.1108/NEJE-06-01-2003-B008
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Abstract

Book review by Nadia Ballard. Ilan Alon and Diane H. B. Welsh, editors, International Franchising in Emerging Markets: Central and Eastern Europe and Latin America. Chicago: CCH Inc., 2001. Ilan Alon and Diane H. B. Welsh, editors, International Franchising in Emerging Markets: China, India and Other Asian Countries. Chicago: CCH Inc., 2001.

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APA

Ballard, N. (2003). International Franchising in Emerging Markets. New England Journal of Entrepreneurship, 6(1), 65–66. https://doi.org/10.1108/NEJE-06-01-2003-B008

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