A BIBLIOMETRIC REVIEW OF CONSUMER BEHAVIOR IN THE CIRCULAR ECONOMY

Abstract

Until now, there have been several reviews of the literature regarding the consumer in the circular economy. However, bibliometric analysis has not been applied as frequently to assess the empirical evidence gathered thus far in the scientific literature. The goal of this research is to conduct a performance analysis and to determine the conceptual structure of the consumer behavior literature in the circular economy. To achieve this goal, a systematic literature review of 194 articles is conducted utilizing two methods: performance bibliometric analysis and the scientific mapping technique. We concluded that consumer behavior in the circular economy is a topic that has progressed substantially over the decade we examined, both in terms of production performance and the diversification of research topics, with behavior related to the textile industry being one of the emerging fields that is likely to receive an increasing attention in the coming years.