On farmers markets as wicked opportunities

Abstract

Marketplaces are almost as old as humanity. They result from trade and trade is structured by political, religious, social, and economic needs. Overtime, marketplaces have woven together relational processes representing each of these, in order to host trade, social life, political life, and all manner of economic activities. So, markets are bundles of activities tightly related reciprocally with, and in the context of social institutions. Likewise, marketplaces manifest expectations for how society sees itself and for how societies govern themselves. It is this framing opportunity which I exploit here. In this article I pursue the reconstruction of wicked problems to show how marketplaces are wicked opportunities. Wicked opportunity thinking can be applied to many other aspects of our contemporary life.