Sentiment Analysis and Fake Amazon Reviews Classification Using SVM Supervised Machine Learning Model

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Abstract

This project attempts to conduct sentiment analysis of short and long Amazon reviews and report their effects on the supervised learning Support Vector Machines (SVM) model, to bridge for fake reviews classification. Firstly, the SVM model was evaluated by comparing its performance against Naive Bayes, Logistic Regression, and Random Forest models and proved to be superior (second assumption) based on the accuracy (70%), precision (63%), recall (70%), and F1-score (62%). Hyperparameter tuning improved the SVM model for sentiment analysis (accuracy of 93%), then altering the review length affected the model’s performance, which validated that review length affects the classifier (first assumption). Secondly, conducted fake reviews classification on the fake reviews’ dataset yielded 88% accuracy, while the merged subsets of the two datasets yielded 84% accuracy.

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Tabany, M., & Gueffal, M. (2024). Sentiment Analysis and Fake Amazon Reviews Classification Using SVM Supervised Machine Learning Model. Journal of Advances in Information Technology, 15(1), 49–58. https://doi.org/10.12720/jait.15.1.49-58

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