Argumentos culturales para la responsabilidad social empresarial

Abstract

Arts, literature or heritage -Culture- are influenced by business activities in a specific way. It is argued that the Corporate Cultural Responsibility -CCE- goes beyond patronage and sponsorship comprising the variety of business initiatives to meet the cultural demands of the company stakeholders and to address its impacts on Culture. The paper addresses the normative justification of CCE defending, on the one hand, that firms may alter the cultural life of a community not only through its business operations but also through actions of Corporate Social Responsibility. On the other hand, it is argued that companies have specific responsibilities regarding the promotion and protection of cultural goods since these goods are public or quasi-public goods, and because of the social and political role of companies.