Refining consumer attitudes to milk and dairy product purchase and use to reduce food waste and improve animal welfare on-farm

Abstract

This Research Reflection raises awareness of the need to broaden perspectives and levels of multidisciplinary and interdisciplinary approaches when considering on-farm dairy cattle welfare. It starts with a brief overview of current animal welfare issues on dairy farms and how they are perceived by different stakeholders. Some divergences in points of view are discussed in more detail and the first steps in networking are mentioned. Particular emphasis is given to both milk and dairy product waste in industrialized countries and the potential effects of its reduction on changes in the production system. The needs for a quantification of such quota and retailer involvement are also analyzed from the perspective that on-farm animal welfare is directly linked to the amount of milk that might be removed from the food chain by adoption of welfare-friendly management, such as cow-calf systems.