Cloud Computing Business Models

Abstract

This chapter is focused on business models for Cloud computing. The authors try to provide a clear picture of various available business models for both Cloud providers and consumers in terms of cost, necessary infrastructures, and expectations. The standard cost model for both service consumers and service ­providers (IaaS, PaaS, and SaaS) has been investigated while keeping in mind the existing interdependence of various levels. Meanwhile the various business models for different layers of the Cloud computing are listed, and their suitability is studied. In this regard, IaaS has been of particular interest since this layer clearly has the least barrier to entry (financing) and therefore presents the greatest opportunity to the SMBs who may be interested in competing in this layer. The chapter can be used as an adequate guideline for businesses who intend to enter the market as Cloud providers (investors, consultants, etc.), are already providers, or are either already Cloud consumers or intend to outsource their IT infrastructure and services using the Cloud.