Entrepreneurship and "Clusterization Process" in the Tourism and Agriculture Sector

Abstract

The development of a cluster in rural areas requires appropriate environmental and human capital conditions. Our research shows that businesses at the ``family care{''} level of entrepreneurship attempt to establish new trends in business and are open to improving their entrepreneurial level. Entrepreneurs at three of McClelland's entrepreneurial levels are ready to invest in their own businesses and to cooperate with other businesses. The ``need for power{''} level is even ready to seek external sources of financing. ``Connectors,{''} those able to transfer knowledge, are strongly entrepreneurial, ready to take risks, and to pursue new trends in business. But ``mavens,{''} who have knowledge, are not ready to share their business knowhow with other businesses. ``Salesmen,{''} those able to transform knowledge into added value, belong to the family care entrepreneurial level and are ready to take risks in order to improve entrepreneurship in family business. Missing in the Western Negev is the networking between businesses, which is needed to create common interests. An open incubator can fill this gap by improving current business activities and generating new, common business activities; supporting connectors and salesmen in their advancing family care businesses; improving efficiency; and supporting mavens by a wider transfer of knowledge using research centers and relevant training programs.