ENTREPRENEURSHIP IN IMPLEMENTATION OF SUSTAINABLE DEVELOPMENT GOALS

Abstract

The article is devoted to the study of the role of entrepreneurship as an important component of the national economy in the establishment of the internationally recognized Sustainable Development Goals in Ukrainian society. Entrepreneurship has been established to promote the implementation of Sustainable Development Goals primarily through participation in solving humanistic oriented social problems related to human rights security, nature protection, resource conservation and rational reproduction, overcoming global challenges, etc. New opportunities have been opened for expansion of directions of functioning of the enterprise on all chains of activity on maintenance of sustainable development. An illustration of the positive society's perception of such humanistic oriented entrepreneurship are certain preferences of the state for business that works in the prism of the Sustainable Development Goals. Stages and mechanism of implementation of Sustainable Development Goals in entrepreneurship are determined. The main directions of ensuring the development of entrepreneurship aimed at implementing the Sustainable Development Goals are considered. Entrepreneurship can provide a positive impact on the achievement of Sustainable Development Goals by: addressing important issues of resource conservation and revitalization (using an inclusive approach, generating innovative ideas, technologies), using new opportunities in the development of person’s own business; introduction of principles of sustainability and respect for the person, environment and a law and order in the corporate behavior and practice of activity of the enterprise; active participation in the creation or modernization of person’s own activity in accordance with the objectives of achieving Sustainable Development Goals, especially the formation of infrastructure, various platforms, partnerships for sustainable development, etc. Usually these areas require from entrepreneurship some efforts, first of all, time and financial resources. Entrepreneurship shall also be supported by the state in order to intensify such humanization ideas. The idea of implementing the Sustainable Development Goals in business replaces the established practice with new approaches providing not only profit but also economic and social well-being.