Cookies Implementation Analysis and the Impact on User Privacy Regarding GDPR and CCPA Regulations

Abstract

This paper will mostly focus on the analysis of the implementation of cookies and their impact on the data collected from users. The first part of the paper will describe the basic characteristics and concepts of cookies. Their functionalities, categories and possibilities for creation will be presented, as well as the role of the privacy management software and its importance in cookie processing. The last part of the paper will deal with the impact of cookies on user privacy, with reference to two important regulations related to the protection of user privacy (GDPR and CCPA). The processing refers to the technological goals and challenges that arise from the introduction of data protection principles as well as the possibility of overcoming the gap between GDPR and CCPA requirements and technical capabilities. Finally, a description of the general concept of cookies is provided, with the advantages and disadvantages of their introduction. Comparing the approaches of working with cookies contributes users’ insight into their specifications in order to correctly draw conclusions about the implementation of cookies. The authors give proposals and critical opinions on safety and potential directions for future development.