What My Music Says About Me: Re-evaluating the ‘Badge’ Function of Music in the Context of Streaming

Abstract

This article re-evaluates Simon Frith’s hypothesis that music serves as a badge for youth identity, based on 15 qualitative interviews with young people aged 17–19 conducted in the fall of 2021. Our findings point to changes in the representation of self through music, as musical preferences are too closely tied to unique identity pathways to provide quick and reliable information about the self to others. Behind this shift, we identify an interplay between the increased accessibility and mobility of music, facilitated by new technological means and a context of increased concern among young people for the construction of their identity. This article highlights the changing nature of musical preferences and their role in self-presentation through music and aims to open up further research on this topic.