The first rule of management is often stated to be “you can’t manage what you can’t measure”.
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Trenberth, K. E., Anthes, R. A., Belward, A., Brown, O. B., Habermann, T., Karl, T. R., … Wielicki, B. (2013). Challenges of a Sustained Climate Observing System. In Climate Science for Serving Society (pp. 13–50). Springer Netherlands. https://doi.org/10.1007/978-94-007-6692-1_2
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