THE MASH-UP AS EDUCATIONAL RESOURCE OF SOCIAL AWARENESS ON FEMINISM

Abstract

The work begins with the design of a pilot activity for Flipped Learning based on the use of the mash-up. From the qualitative and quantitative analysis of the results it will be evaluated the potential effectiveness of this proposal in promoting social awareness from the classrooms. This project looks to integrate the intercreative dynamics that affect the daily digital routines of millennials and centennials into a cooperative, experiential and service-based learning methodology. In our case of study, students were asked to first research feminism on the World Wide Web and then create an original audio-visual montage based on the preexisting materials found online. This stimulates the students’ creative competition as produsers and flexes their empathy towards a concrete reality and inclusive socialization in connective environments. The study contributes relevant information on digital pop culture related to the current representation of women in the online collective imaginary, throwing also some light on how the younger generations are reformulating key aspects of these referents through the appropriationist logic of their daily socio-communicative dynamics.