A study on different aspects of web mining and research issues

Abstract

Web is huge and dynamically increasing day by day with exponential rate. If query is little bit complex then often or sometimes it becomes difficult to get relevant information in response. Several search engines try to optimize the users query and/or search results to provide the relevant information. Also many websites are ecommerce sites which are also competing to attract their customers and some are recommendation based. Now almost all good sites are using web mining techniques to improve their performance. In this paper, an attempt has been made to cover the key aspects used in web mining research. Initially problems faced by users and/or owners have been highlighted. Further it discusses types of data and techniques used by different categories of web mining are discussed. Finally research issues and application areas have been discussed.