Factors influencing Generation Y students’ university website usage intentions : a case of selected South African universities

  • Van Deventer M
  • Lues H
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Abstract

… Previously published studies have proven that consumers’ behavioural intentions are influenced by attitude (Van der Heijden 2003), which is influenced by consumer trust (Limbu, Wolf …

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Van Deventer, M., & Lues, H. (2019). Factors influencing Generation Y students’ university website usage intentions : a case of selected South African universities. Journal of Contemporary Management, 16(1), 255–271. https://doi.org/10.35683/jcm196.0013

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