Pig Farmers’ Preferences for the Adoption of Good Animal Husbandry Practices in Vietnam: A Choice Experiment

Abstract

As the need for food safety rises, consumers are becoming more interested in certified safe pork products, such as those with safety certification or traceability. Implementing GAHP guidelines for pig farming is one potential approach to achieving food safety in Vietnam. Nevertheless, since GAHP requires a relatively substantial initial investment, its adoption is mostly determined by the economic feasibility of pig farming. A choice experiment was used in this study to investigate farmers’ preferences for adopting GAHP in pig farming in Vietnam. The findings show that pig farmers are strongly inclined to adopt GAHP if specific conditions are met. The presence of guaranteed output contracts, increased yields, and price premiums are important variables influencing their decision to implement GAHP. The findings could be used by policymakers to develop and implement supportive regulations to encourage GAHP adoption, while buyers, processors, and retailers can capitalize on pig farmers’ preferences by establishing and publicizing market channels for GAHP-certified products. Furthermore, these findings could be used to assist pig farmers in making informed choices about their farming practices, allowing them to analyze the possibility of getting output contracts, implementing productivity-boosting initiatives, and exploring market potential for GAHP-certified pigs.