Ouverture de ‘Global Competition and Sustainability Management’

Abstract

The attitude of large companies towards the issue of sustainability has evolved considerably over time. In a first phase sustainability was seen as a necessary evil. Today, in global markets, the financial world seeks and rewards sustainable companies. In global competition, the companies’ results cannot be evaluated just in terms of value generated for the shareholders profit: the shared value generated has become the key factor for success. Globalization is not a policy managed by human forces, but it’s a condition of life for humans on this planet. In line with this assumption the aim of this series of articles, dedicated to sustainable management, is to analyse the recent global findings related to the sustainability issues, in topics like communication, human capital, intangible factors, small and large enterprises, retail and fashion, as well as in well-being orientation.