Three Dimensions of Purpose: Knowledge, Motivation, and Action

  • Rey C
  • Bastons M
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Abstract

In pursuit of purpose benefits, companies invest time and effort in devising an elaborate and well-crafted corporate purpose. However, the most challenging task is to create a purpose that really touches the hearts and minds of the employees. This work discusses the...

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Rey, C., & Bastons, M. (2019). Three Dimensions of Purpose: Knowledge, Motivation, and Action. In Purpose-driven Organizations (pp. 29–41). Springer International Publishing. https://doi.org/10.1007/978-3-030-17674-7_3

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