SAP Next-Gen matchmaking for universities, corporations, startups, accelerators, and other partners was born from the realization that we need to work with the next generation of innovators directly. Industry partners have been increasingly approaching us over the last several years with challenges, and we have orchestrated an increasing numbers of SAP InnoJams, hackathons, and other innovation events.
Welz, B., Rosenberg, A., Welz, B., & Rosenberg, A. (2018). SAP Next-Gen Matchmaking. In SAP Next-Gen (pp. 45–55). Springer International Publishing. https://doi.org/10.1007/978-3-319-72574-1_5