Willing to pay in urban forests, finance support from public case study, shorab urban forest in Khoram Abad, Iran

Abstract

The goal of this study is to estimate the visitors' willingness to pay at Shorab Urban Forest. The dichotomous choice Contingent Valuation Method (CVM) was used to estimate the Willingness To Pay (WTP). A total of 210 respondents were interviewed via a questionnaire method in two periods to gather the data. Respondents also were asked the maximum amount they are willing to pay for entrance fee. Probit model was used to determine WTP. Results showed that different genders, ages and educational levels are using this park for recreational aim. Probit model showed that the average willingness to pay was 1325 Tomans. Since the family size average was 4.35, monthly entrance fee for every family was estimated at 5763 Tomans. © Maxwell Scientific Organization, 2013.