Research on Evaluation and Improvement of Perceived Value of Study Tour for Primary and Middle School Students

Abstract

The student perceived value is an important criterion for evaluating the success of study tour. Firstly, the paper reviews domestic and foreign literature to define the concept and connotation of perceived value of study tour for primary and middle school students. Secondly, the paper summarizes the measurement scale of perceived value of study tour, and constructs a conceptual model. Then, it conducts questionnaire survey of 260 primary and middle school students in Chongqing, and makes statistical analysis on the survey data. The results show that, primary and middle school student perceived value of study tour in Chongqing is at the upper-middle level, but there is much room for improvement in ability value and emotional value. Finally, from two aspects, the paper proposes some countermeasure for improving the perceived value of study tour for primary and middle school students in Chongqing.